At first when I heard his songs on the radio … I wasn’t blown away. Then he completely took over the trending topics on twitter. Finally I couldn’t look at one piece of entertainment news without seeing his name …. So I did what any self respecting entertainment industry exec would do … took to google to find who the hell markets this kid???
Justin Bieber was born in 1994. He’s a kid who knew who had some talent. His mother, proud of her son, wanted to show him off to family and friends so started uploading videos to youtube for them to see.
In comes Scooter Braun, a former marketing executive of So So Def. He’s perusing through the millions of vids online and comes across Bieber. He decides to fly to Canada to pay him a visit. Lo and behold fast forward a week, Usher hears him and takes him right to L.A. Reid.
The rest in history …
Old Justin Bieber:
What surprise me and makes me really happy is that he is a musician. He plays guitar, drums, writes … check out this old clip:
Further more you can not knock this kids accomplishments … thanks to wikipedia:
Bieber’s first album My World, was released on November 17, 2009. The album features guest vocals from Usher, who appears in the music video for the single “One Time”. Bieber is on a promotion tour promoting his single and has made various appearances on several radio stations. The first single “One Time” reached number 12 in Canadian Hot 100 during its first week in July 2009, and number 20 on the Billboard Hot 100. On September 26, 2009, “One Time” had gone Platinum in Canada. Three consecutive singles, “One Less Lonely Girl”, “Love Me”, and “Favorite Girl” were released to iTunes exclusively, and therefore charted at within the Top 40 in the U.S. and within the top 15 in Canada. “One Less Lonely Girl” was later released to mainstream radio also.
So making teenage girls swoon works … and he’s not bad at what he does.
Check out what Usher said about him on MTVNews Recently: